Changes that a VR documentary will bring in the mindset of your audience

The rise of virtual reality has been observed as the biggest game changer in terms of storytelling. For businesses across the world, this new feature has proved a challenging yet interesting medium to increase their thought process. With the presence of many VR companies, going with a good VR based project has become a reality. A reliable company like Else VR already has several projects under their umbrella that spans genres of VR documentary including news, dance and entertainment.

Many experts believe that soon VR will become so mainstream that brands and filmmakers will have to learn how to adapt to this feature. Why VR is necessary? Here are some reasons –

VR connects with audience on a greater level – TV, radio, billboards are all good to catch the attention of the audience. But when Virtual reality takes over a project, the audience is able to feel the effect of the content on a personal level. While traditional mediums are just see and learn, Virtual reality takes the user into the world where the story of the content is taking place.

Empathy becomes stronger – When the user inside the virtual reality medium, they are able to observe the content. The emotions are felt on a personal level and as a result, the empathy becomes stronger and connecting on a higher level. The impact of story is highest inside the virtual reality medium.

VR is cost saving – Unlike the traditional means, the VR saves funds in many ways. While TV and billboards require arranging of certain equipment and techniques, purchasing of ad space during a specific area of a time slot, VR saves you from doing the same.

For more details on virtual reality and journalism, feel free to connect with our experts at Else VR.

3 sectors that can take the advantage of the growth of virtual reality in India

The rise of virtual reality took the world market by storm. Various sectors across the globe experimented with this innovations and created ground breaking results. With the rapid expansion of Indian market, the need to adapt to something innovative has become very important. One of the modern innovations of communication and storytelling that the world has seen is the rise of virtual reality. Indian markets can use this innovation and work on some creative ways of storytelling.
Here are some industry sectors that should consider using virtual reality in India and make the best out of it.

Ad industry 

Advertising is the most innovative way to connect with the audience and convince them to buy or try a product. Through innovative advertising, many businesses have made an impact in the market. Today, virtual reality can not only increase the impact but will also make the audience know and learn more about the product.

Real estate 

Showing a piece of property to the interested buyers has always been a task filled with different challenges. The buyer is always suspicious about the final outcome of the space. Adding to this problem, one also ends up spending a lot of time and resources on keeping staff just for the tour of the home space. With adapting to virtual reality applications, real estate companies can show a 3D representation of the home to their buyers while they are in the office only. Saving a lot of time and money in the process.

News and multimedia

The need to make news audience interactive has made many broadcasting networks look beyond television and internet. With adaptation of augmented reality, it is now possible to make the news personalized. This innovation can take the audience into the heart of the place from where the news is being broadcasted, making the content more appealing.

Get the right deal with virtual reality production companies in these simple steps

As a filmmaker, your topmost priority should be to understand a way to provide an experience of the lifetime to your audience. Among the many ways in which you can make it possible is by working with virtual reality production companies.

Virtual reality experience brings the audience to the world where the film is taking place. A number of documentary filmmakers, ad companies and news channels have started experimenting with virtual reality. They want to make sure that their viewers get to enjoy storytelling in a way that has been never told before.

When you are dealing with a company that specializes in this way of storytelling, here are a few steps you should keep in mind.

The timeline of the project 

Timeline is very important for any project, whether it is a simple radio ad or a top notch virtual reality film. With this timeline, you can make sure that all the aspects of your project will be taken care of in the right way. From scriptwriting to the manpower arrangement, every task will commence smoothly and with utmost professionalism.

The quality of the project 

Every project has some basic requirements and the production team can either make it look like a visual treat, a mediocre experience or give it is very poor treatment making it unwatchable. The quality of project needs to be decided in advance because it will in return decide upon a lot of things. Budget of the project is one of the most important factors because of which the quality and experience can be either elevated or made simple. This factor should be kept in mind and everything should be discussed with the production company in advance.

An experience VR based company like Else VR will provide you the best in this genre. As one of the biggest and most versatile virtual reality production companies in India, their projects have earned a number of accolades on national and international platforms.

Make a Big Impact with the Best Virtual Reality Production Companies

Virtual reality is making great strides; be it in movies, games, education or entertainment. In fact, it is hard to think of a field that is not leveraging virtual reality for its business. Virtual reality transports you to a fabricated world created using technology, sounds, special effects and all those things that contribute towards making the experience absolutely real and believable. Today, there are exclusive VR headsets too that allow you to have a better experience when you are using your smartphone. There are several companies these days that specialize in virtual reality or VR.

Virtual reality is being used in varying degrees and proportions to augment brand experience and communicate things in a more effective manner. There are several reputed virtual reality production companies including startups that have quite a few skills up their sleeve to deliver VR experience to users with finesse and precision. When you hire a virtual reality production company, you don’t have to worry about things like finding professionals and developers with niche skills, buying and maintaining expensive equipment and curtailing production costs. The company will take care of all your needs and stay within the specified budget to provide you the exact virtual reality experience you had asked for.

Since each vertical is different, the kind of virtual experience required and the impact that is expected will vary too. The right company will be aware of the latest technologies and platforms to create excellent VR visualizations and 360 degree videos for your customers. The company you choose should have a good mix of talent and skills. For instance, a company that offers VR solutions for the gaming industry, should not be good in just creating characters and adding effects, but also have a good amount of logic and reasoning. The game cannot progress merely on the basis of good graphics. There has to be sound logic too in order to keep the players hooked.

As always, plenty of research and survey is recommended in order to find a suitable VR production company.

3D Virtual Reality Takes Entertainment to the next Level

Virtual reality is all about immersive storytelling. It takes viewers to a different place, a different time in a jiffy. The experience is described as extraordinary by those who enjoy watching stuff in VR. When you watch a story in virtual reality, nothing or no one matters. You are right there, watching the drama unfold right before your eyes. It’s an immersive platform and holds immense potential for engaging storytelling. Be it games, documentaries, or news, everything that has been delivered using this platform has been well received. Needless to say, virtual reality is taking entertainment to a new high.

The immersive quality is a huge draw when it comes to 3D virtual reality. It is being successfully used for non-fiction genres. It being a new territory, a lot remains to be learnt and explored. Given the array of affordable VR headsets and equipment coming into the market, virtual reality films will soon be accessible to one and all. Its quality to isolate viewers from everything around makes it a very powerful platform for storytellers.

VR production companies are employing the sense of presence virtual reality offers. The feeling of being on top of the mountain or swimming under the ocean is easily possible thanks to virtual reality. It puts viewers right inside the story as if they are physically there, absorbing everything happening around them. This first-person feeling is phenomenal when you are watching larger than life movies or viewing moving stories.

With the mere turn of the head, you can actually change the scenes you are watching thereby causing a profound shift in how the story is told. Basically, you are in control and it is you who decides what you want to see. This kind of power makes the whole experience even more intimate and engaging. Choice and interactivity are in fact one of the major reasons why VR content is becoming so popular. While traditional storytellers are still a little apprehensive of giving control to viewers, the more modern ones have embraced virtual reality with open arms.

Get Ready to Experience Virtual Reality News

Media companies are doing everything they can to bring the audiences closer to what they see. So much so, that they can even experience what they are seeing on their screens. That's the power of virtual reality and media companies are leaving no stone unturned to incorporate it in journalism. In fact, we are fast moving towards immersive journalism. The question is- are we ready for it? Let's find out.

Today, you can simply strap on a virtual reality headset and see champions set world records. You can glide over the sea or feel the excitement of skiing while seeing the snow ahead of you and hearing the chatter of your skis before gearing up for the next drop. This is what virtual reality news is all about. Being there in the moment as if it’s happening right in front of you. You are the audience as well as the witness.

Although virtual reality has the potential to change the dynamics of storytelling, it is still not clear how many people would actually like their news to be served in this format. It's cool to watch games, tournaments, and expeditions live. Nothing has really come close to what virtual reality can offer us. But it largely depends on what you see. The sense of being there may not be a good thing if you are watching news related to tsunamis, fire, violence or other disturbing incidents. These incidents cause a huge amount of mental stress and people definitely may not want to be actually there to witness them.

The non-fiction virtual platform may be ideal for showing documentaries. But immersive news is something else. The fact that you are not separated by a screen makes the whole experience very believable. The first person experience is what is drawing viewers to this phenomenal medium. There is no denying that virtual reality is having a huge impact on storytelling and how we experience these stories. It’s only a matter of time before people embrace VR news and choose what they want to see and experience.