Showing posts with label non-fiction virtual platform. Show all posts
Showing posts with label non-fiction virtual platform. Show all posts

Tuesday, 24 July 2018

Changes that a VR documentary will bring in the mindset of your audience


The rise of virtual reality has been observed as the biggest game changer in terms of storytelling. For businesses across the world, this new feature has proved a challenging yet interesting medium to increase their thought process. With the presence of many VR companies, going with a good VR based project has become a reality. A reliable company like Else VR already has several projects under their umbrella that spans genres of VR documentary including news, dance and entertainment.

Many experts believe that soon VR will become so mainstream that brands and filmmakers will have to learn how to adapt to this feature. Why VR is necessary? Here are some reasons –

VR connects with audience on a greater level – TV, radio, billboards are all good to catch the attention of the audience. But when Virtual reality takes over a project, the audience is able to feel the effect of the content on a personal level. While traditional mediums are just see and learn, Virtual reality takes the user into the world where the story of the content is taking place.

Empathy becomes stronger – When the user inside the virtual reality medium, they are able to observe the content. The emotions are felt on a personal level and as a result, the empathy becomes stronger and connecting on a higher level. The impact of story is highest inside the virtual reality medium.

VR is cost saving – Unlike the traditional means, the VR saves funds in many ways. While TV and billboards require arranging of certain equipment and techniques, purchasing of ad space during a specific area of a time slot, VR saves you from doing the same.

For more details on virtual reality and journalism, feel free to connect with our experts at Else VR.

Monday, 19 February 2018

Get Ready to Experience Virtual Reality News


Media companies are doing everything they can to bring the audiences closer to what they see. So much so, that they can even experience what they are seeing on their screens. That's the power of virtual reality and media companies are leaving no stone unturned to incorporate it in journalism. In fact, we are fast moving towards immersive journalism. The question is- are we ready for it? Let's find out.

Today, you can simply strap on a virtual reality headset and see champions set world records. You can glide over the sea or feel the excitement of skiing while seeing the snow ahead of you and hearing the chatter of your skis before gearing up for the next drop. This is what virtual reality news is all about. Being there in the moment as if it’s happening right in front of you. You are the audience as well as the witness.

Although virtual reality has the potential to change the dynamics of storytelling, it is still not clear how many people would actually like their news to be served in this format. It's cool to watch games, tournaments, and expeditions live. Nothing has really come close to what virtual reality can offer us. But it largely depends on what you see. The sense of being there may not be a good thing if you are watching news related to tsunamis, fire, violence or other disturbing incidents. These incidents cause a huge amount of mental stress and people definitely may not want to be actually there to witness them.

The non-fiction virtual platform may be ideal for showing documentaries. But immersive news is something else. The fact that you are not separated by a screen makes the whole experience very believable. The first person experience is what is drawing viewers to this phenomenal medium. There is no denying that virtual reality is having a huge impact on storytelling and how we experience these stories. It’s only a matter of time before people embrace VR news and choose what they want to see and experience.