Tuesday 24 July 2018

Changes that a VR documentary will bring in the mindset of your audience


The rise of virtual reality has been observed as the biggest game changer in terms of storytelling. For businesses across the world, this new feature has proved a challenging yet interesting medium to increase their thought process. With the presence of many VR companies, going with a good VR based project has become a reality. A reliable company like Else VR already has several projects under their umbrella that spans genres of VR documentary including news, dance and entertainment.

Many experts believe that soon VR will become so mainstream that brands and filmmakers will have to learn how to adapt to this feature. Why VR is necessary? Here are some reasons –

VR connects with audience on a greater level – TV, radio, billboards are all good to catch the attention of the audience. But when Virtual reality takes over a project, the audience is able to feel the effect of the content on a personal level. While traditional mediums are just see and learn, Virtual reality takes the user into the world where the story of the content is taking place.

Empathy becomes stronger – When the user inside the virtual reality medium, they are able to observe the content. The emotions are felt on a personal level and as a result, the empathy becomes stronger and connecting on a higher level. The impact of story is highest inside the virtual reality medium.

VR is cost saving – Unlike the traditional means, the VR saves funds in many ways. While TV and billboards require arranging of certain equipment and techniques, purchasing of ad space during a specific area of a time slot, VR saves you from doing the same.

For more details on virtual reality and journalism, feel free to connect with our experts at Else VR.

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